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HEALTH Addiction treatment & recovery centers

Addiction treatment marketing, done ethically.

People searching for treatment, for themselves or a family member, are often in crisis. We help licensed providers get found and explain admissions honestly, inside the certification and ad rules that exist to protect patients.

Searches people and families make

rehab near me
alcohol detox [city]
drug treatment center [state]
outpatient addiction treatment [city]

Google Maps (Local 3-Pack) · “Near me” · City-based searches

The challenge

Why this field is harder to market.

Strict rules, for good reasons, and families with every reason to be skeptical.

01

You need certification to advertise

Google and Meta require LegitScript certification before addiction treatment ads can run in the US.

02

Searches in a crisis

Families call fast. Clear admissions info and 24/7 contact details matter.

03

A history of bad actors

Patient brokering and fake “helplines” mean strict rules and wary searchers.

04

Insurance first

Checking coverage is often the very first step in admissions.

What we do

What we do for treatment centers.

Local SEO

Program pages (detox, residential, outpatient, family support) and location pages with clear admissions information.

Google Business Profile

Accurate facility profiles, services, hours and admissions contact.

Reviews & reputation

Review practices that put privacy first and never reveal that someone was a client.

Content

Admissions guides, insurance verification pages and resources for families.

Paid ads

Google and Meta Ads only once LegitScript certification is in place.

One team, one report

One team for SEO, content, ads and reports, measured by admissions calls and forms. No bought leads, ever.

Process

How families find your facility.

Our five steps. Ads wait until certification is approved; SEO and GBP work can start right away.

01

Audit

We look at your Google Business Profile, website, reviews and competitors, and at how patients find you today.

02

Tracking, set up carefully

Call tracking numbers, form and booking tracking by source. No patient information goes to analytics or ad platforms.

03

GBP, site & reviews

We fix gaps in your profile, build service and location pages, and set up review requests after appointments.

04

Content & campaigns

Condition and treatment pages go live. Google, Meta or TikTok campaigns start where they make sense and policy allows.

05

Monthly report

A plain report on new-patient inquiries and where they came from. Then we put more into what’s working.

Certification and compliance for addiction treatment

Healthcare marketing has rules, and we follow them from day one. Your practice approves every page, ad and review reply before it goes live.

  • HIPAA-conscious tracking: no protected health information in analytics, pixels, or call recordings sent to ad platforms
  • No patient data uploaded to Google, Meta or TikTok for targeting or retargeting
  • LegitScript certification obtained before any Google or Meta addiction treatment ads run
  • No lead buying, call brokering or misleading “helpline” tactics
  • Messaging and claims kept within federal and state rules for treatment marketing

This is how we work, not legal advice. Your compliance officer or counsel has the final say on your obligations.

FAQ

Addiction treatment marketing FAQs

Do we need LegitScript certification? −
For Google and Meta ads in the US, yes. SEO and GBP work can start while it’s in progress.
Do you buy or sell leads? +
No. We market your facility directly and never broker calls or patients.
What do you track? +
Admissions calls and forms by source, set up without exposing protected health information.
How long does it take? +
SEO usually takes 60 to 120+ days. Ads can start once certification is approved.

Get found by people who need help.

Book a free strategy call. We’ll go through your certification status, admissions pages and local visibility.

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