Chiropractic marketing that books first visits.
Someone with a stiff back searches, picks a clinic nearby and calls. It often happens fast. We help you be the clinic they call, then help turn that first visit into a care plan.
Searches your patients make
Google Maps (Local 3-Pack) · “Near me” · City-based searches
Where chiropractic clinics lose patients.
Usually in one of two places: the search itself, or right after visit one.
They book the first clinic they trust
Someone in pain doesn’t scroll far. If you’re not in the Maps 3-Pack, you’re usually out.
They search the problem
“Sciatica,” “neck pain,” “headaches.” Hardly anyone searches “chiropractic adjustment.”
Insurance or cash?
New patients want to know what the first visit costs, whether you take their insurance and what your new-patient special includes.
First visits that stop there
A patient who doesn’t come back after visit one can hurt more than a slow week of leads.
What we handle for your clinic.
Local SEO
Pages for back pain, sciatica, neck pain, auto injury and prenatal care, tied to your city and neighborhoods.
Google Business Profile
Chiropractor category, services, weekend hours if you have them, and a booking link.
Reviews & reputation
Review requests after visits. Replies never confirm someone is a patient.
Content
“What happens at your first visit,” insurance vs. cash-pay pricing pages, and condition guides.
Paid ads
Google Ads on “[condition] + [city]” searches. Meta Ads for new-patient specials in your area.
One team, one report
We run SEO, content, ads and reporting together, and judge all of it by new-patient bookings.
How we bring in new patients.
Our five steps. For chiropractic, a lot of the work goes into the Maps profile and the first-visit page.
Audit
We look at your Google Business Profile, website, reviews and competitors, and at how patients find you today.
Tracking, set up carefully
Call tracking numbers, form and booking tracking by source. No patient information goes to analytics or ad platforms.
GBP, site & reviews
We fix gaps in your profile, build service and location pages, and set up review requests after appointments.
Content & campaigns
Condition and treatment pages go live. Google, Meta or TikTok campaigns start where they make sense and policy allows.
Monthly report
A plain report on new-patient inquiries and where they came from. Then we put more into what’s working.
Compliance for chiropractic ads
Healthcare marketing has rules, and we follow them from day one. Your practice approves every page, ad and review reply before it goes live.
- HIPAA-conscious tracking: no protected health information in analytics, pixels, or call recordings sent to ad platforms
- No patient data uploaded to Google, Meta or TikTok for targeting or retargeting
- Review replies never confirm someone is a patient or mention their treatment
- Claims about outcomes kept within your state board’s rules
- LegitScript certification obtained where platforms require it, such as addiction treatment
This is how we work, not legal advice. Your compliance officer or counsel has the final say on your obligations.
Chiropractic FAQs
Can you advertise new-patient specials? −
Can you target auto-injury or PI patients? +
How do you measure success? +
How long does it take? +
Be the clinic they call first.
Book a free strategy call. We’ll check where you show up for back pain and sciatica searches nearby.